Councilmember Tom LaBonge and officials from the Trust for Public Land watched as workers draped the HOLLYWOOD Sign today. This rare covering of the famous sign will publicize an effort to raise funds to acquire Cahuenga Peak, a 138-acre parcel just to the west of the sign.
Councilmember LaBonge has been working for nine years to acquire Cahuenga Peak, from property owners who have threatened to develop the land for luxury residential housing.
“The Hollywood sign is one of the most famous landmarks in the country and it’s surrounded by some of the world’s great hiking trails. We have to work together to save this land, Cahuenga Peak,” said Councilmember LaBonge.
The Trust for Public Land, a national land conservation organization, has an agreement to purchase the land from the owners for $12.5 million, but they must raise the funds by April 14th to prevent the development of luxury estates next to the national monument. To promote this public fundraising campaign the sign will temporarily be covered with the message: that reads “SAVE THE PEAK.”
For more information on this effort, click here.